HOWDY PARTNER

HOWDY PARTNER

The fmcg world is changing.

we build brands.

//in all the right places.

WE’ve learnt the fmcg playbook

NOW WE’re rewriting it

BUILDing new BRANDS & disrupting CATEGORIES

  • UK

  • AUSTRALIA

  • WORLDWIDE

  • Simple line drawing of a diamond with sparkle lines above it, symbolizing a gem or precious stone.

    WE LAUNCH & MANAGE BRANDS

    We will help get you RANGED, create a long-term plan to RETAIN your listings and then super-charge brand GROWTH

    With a focus on disrupting and creating new categories. We identify market opportunities to introduce brands that resonate with shoppers and stand the test of time.

  • Floor plan of a building with multiple rooms and corridors.

    PARTNER PRINCIPLES

    • Simpler – clear steps to cut through complexity

    • Sharper – the right markets, the right retailers, the right model

    • More fun – because if growth isn't fun, you're doing it wrong.

  • Simple outline of a rocket ship

    REWRITING THE PLAYBOOK

    Every brand is unique.

    With decades of experience across KPMG, Unilever, innocent and Little Moons, we've learned the playbooks from the biggest and best.

    We know when to apply the rules, when to change them and crucially when to break them.

how we help
our brands

A person holds a bag of pasta in a grocery store aisle, with other bags of pasta on the shelf.
  • We have in depth experience with the Grocery Retailers, we have been there and always found a way to win. With over 15 years of Go-To-Market sales experience across our team, we are equipped with the knowledge and relationships to grow your brand.

  • Understanding the market is crucial for success in the FMCG industry. We conduct in-depth market research and analysis to help make informed decisions, identify opportunities, and navigate potential challenges for market entry.

  • We are on an endless pursuit of opportunity. We collaborate and partner with local and international factories to create unique products that consumers and customers want.

  • Taking care of every aspect of a brand's journey. From market positioning and communication strategies to distribution and marketing we ensure that our brands maintain their competitive edge.

  • Partner Brands provides efficient and reliable distribution and logistics support, ensuring our products reach consumers seamlessly and on time, maximizing market reach and sales potential.

  • Incremental revenue at minimal complexity. That’s our promise. Going global doesn't need to feel overwhelming. We cut through the friction and build expansion strategies that deliver profitable growth without unnecessary weight. With decades of experience in 40+ countries, we know how to unlock new markets, avoid common pitfalls, and turn ambition into measurable results.

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UK TEAM

CONOR LOVE

//PARTNER

NEIL MIRTLE

//PARTNER